Sunday, August 24, 2014

what is this class about?

What is this class about?

It is about the technologies 
that are a necessary part of visual communications.

In the world of visual communications a message is created, usually with two main elements - words and images.

To be effective, this message must be powerful and compelling. It should not only attract a viewer's attention, but engage the viewer in the content of the message and then motivate the viewer to act or think a certain way.


A digital artist, as the creator or designer of a visual communication, must not only possess creative imagination, but must be able to control how the communication looks when it is viewed.

In the digital world, that control requires knowledge and skills connected to the technologies used in this creative process.

This class is about acquiring this knowledge and applying those skills correctly.


Let's look at the evolution of a magazine ad.
  • What was the first step in its creation?
  • How was the image (photo) created?
  • What was the color mode of the photo?
  • What is probably the next thing that happened to the photo?
  • What was the resolution of the photo?
  • What file format was used to save the file?
  • What application added the words?
  • Was the color mode the same as the original photo?
  • What file format was used to save the file ?
  • What file format was used to send the file to the client for approval?
  • Was the resolution of the client's file the same as the original photo?
  • What do you do and/or say if the client says, "The colors are not right!"
  • How was the file sent to the printing company?
  • How do you know the correct file format and resolution for the printing company?
  • Does the file format and resolution change if the ad will be viewed on-line?


http://imagingtechnologies.blogspot.com/2011/06/digital-imaging-overview.html






How do I learn (remember) all this information? 
  • Understand the concepts.
  • Know where to go for what you forget or don't know.









Remember..........Only NSCC students are permitted in this classroom. Friends and children are not permitted.


Children on Campus Policy  

These policies and procedures concern children brought on campus and/or left unattended by 
students. Students may not bring children into instructional settings, such as classrooms, labs, the 
Testing Center, or the Learning Center. In some instances, children may be allowed to 
accompany their parents when the parents are on-campus to conduct school business, but in no 
instance will children be allowed to be disruptive. 

No child under 12 years of age may be left unattended in any part of the college. Anyone 
observing an unattended child should report the matter to Security who will attempt to locate the 
parent. No child under 12 years of age will be left unattended in automobiles anywhere on- 
campus. Anyone observing an unattended child in an automobile should report the matter to 
Security. If conditions justify, unattended children will be taken to a safe facility and/or Metro 
police will be notified. 

The above is from the Student Policy Handbook